These days, boot camp classes are everywhere. Offering HIIT workouts with minimal equipment, they often bill themselves as the easy answer for people trying to figure out how to lose weight quickly and effectively.
There is one question on the lips of those who see adverts for this type of fitness class. Do they actually work as well as they claim to?
In short, yes. Once you get past all of the marketing hype and sales talk behind the product, a boot camp is merely offering advice which has existed in gyms worldwide for over twenty five years. Simply put, it's nothing new or ground-breaking.
The next time you workout at your local gym you should take a look around and see if you can spot somebody who is performing high intensity interval training or a circuit session. Essentially, this is exactly the same as a boot camp workout.
So if it's advice which has existed for years already, why are boot camps often billed as miracle weight loss solutions? Quite simply, it all comes down to marketing. By giving something a catchy name and making outrageous claims about the results you can achieve, you'll undoubtedly have something which appeals to a lot of people. This marketing tends to be misleading in a lot of cases, as it's often aimed at individuals who have never exercised before, with promises of instant results.
While the general marketing behind boot camps tend to be quite misleading, the theories the style of training is built upon are actually very solid. Any high intensity interval training workout is going to get your blood pumping and your heart reaching the upper scales of it's ability. This will lead to weight loss and will improve your fitness. If you incorporate resistance training into the routine, which most trainers do, then you will also notice an increase in strength, too.
The only negative about the boot camp gimmick is that it often gives off the impression that you are getting some kind of miracle formula. You're not. The exercises are very basic, often relying on classic body weight moves such as push-ups and pull-ups, and indeed you could perform this by yourself at home or at your local gym without splashing out hundreds of pounds or dollars on a membership to a 'training camp.'
The biggest problem boot camp classes face is customer retention. While some of this comes down to the fact that they often target their marketing efforts at individuals who are looking for a quick fix, who therefore quit quite fast, there is also a problem with people who actually see results. It doesn't take long for an individual who is serious about his or her fitness to realize they could get just as good a workout without paying for a class. This is why boot camps begin hyping up the group atmosphere they offer, trying to get members to work together as a team in a bid to keep them coming in.
While it is often unfairly billed as the latest health and fitness fad, the truth is the science behind the boot camp theory stacks up nicely. By performing regular HIIT sessions and incorporating the basic, classic strength moves you will indeed see results. If you've been trying to learn how to lose weight and have seen an advert for one of these type of classes, however, you should base your final decision on how much you think you need a group atmosphere in order to succeed, because there is nothing stopping you from performing a boot camp workout right now without spending any money.
There is one question on the lips of those who see adverts for this type of fitness class. Do they actually work as well as they claim to?
In short, yes. Once you get past all of the marketing hype and sales talk behind the product, a boot camp is merely offering advice which has existed in gyms worldwide for over twenty five years. Simply put, it's nothing new or ground-breaking.
The next time you workout at your local gym you should take a look around and see if you can spot somebody who is performing high intensity interval training or a circuit session. Essentially, this is exactly the same as a boot camp workout.
So if it's advice which has existed for years already, why are boot camps often billed as miracle weight loss solutions? Quite simply, it all comes down to marketing. By giving something a catchy name and making outrageous claims about the results you can achieve, you'll undoubtedly have something which appeals to a lot of people. This marketing tends to be misleading in a lot of cases, as it's often aimed at individuals who have never exercised before, with promises of instant results.
While the general marketing behind boot camps tend to be quite misleading, the theories the style of training is built upon are actually very solid. Any high intensity interval training workout is going to get your blood pumping and your heart reaching the upper scales of it's ability. This will lead to weight loss and will improve your fitness. If you incorporate resistance training into the routine, which most trainers do, then you will also notice an increase in strength, too.
The only negative about the boot camp gimmick is that it often gives off the impression that you are getting some kind of miracle formula. You're not. The exercises are very basic, often relying on classic body weight moves such as push-ups and pull-ups, and indeed you could perform this by yourself at home or at your local gym without splashing out hundreds of pounds or dollars on a membership to a 'training camp.'
The biggest problem boot camp classes face is customer retention. While some of this comes down to the fact that they often target their marketing efforts at individuals who are looking for a quick fix, who therefore quit quite fast, there is also a problem with people who actually see results. It doesn't take long for an individual who is serious about his or her fitness to realize they could get just as good a workout without paying for a class. This is why boot camps begin hyping up the group atmosphere they offer, trying to get members to work together as a team in a bid to keep them coming in.
While it is often unfairly billed as the latest health and fitness fad, the truth is the science behind the boot camp theory stacks up nicely. By performing regular HIIT sessions and incorporating the basic, classic strength moves you will indeed see results. If you've been trying to learn how to lose weight and have seen an advert for one of these type of classes, however, you should base your final decision on how much you think you need a group atmosphere in order to succeed, because there is nothing stopping you from performing a boot camp workout right now without spending any money.
About the Author:
Author Info: Next, grab your free plan to effective hiit workouts. Russ Howe PTI is the UK's most popular personal trainer, teaching thousands of people how to lose weight via the worldwide web for free.
No comments:
Post a Comment